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Voir, comprendre, analyser les images
Paris: La Découverte, 5th ed. (2020), 189 pp.
"Ce guide d'analyse générale des images se veut résolument simple, ouvert et pluridisciplinaire. D'une part, il traite des types les plus variés d'images (tableaux, photo graphies, affiches, vidéos, cinéma, presse, cartes, plans, nouvelles images...). De ce fait, il prend en compte l'iconogra
...
"For the past six years, we’ve been investing heavily in phone-based surveys to gather high-quality feedback and social performance data. Our belief has been that, when done correctly, phone-based phone surveys can get high-quality customer data at a fraction of the cost of traditional in-person s
...
Evaluating Academic and Media Nongovernmental Organization Partnerships for Participatory Data Gathering
International Journal of Market Research, volume 63, issue 1 (2020), pp. 43-57
"This article discusses participatory methods for data gathering in the context of a partnership between a Swiss-based media development organization, Fondation Hirondelle, and a research team at the University of Sheffield. In 2018–2019, the partnership conducted fieldwork which focused on the im
...
How to Analyze Social Media? Assessing the Promise of Mixed-Methods Designs for Studying the Twitter Feeds of PMSCs
International Studies Perspectives, volume 20, issue 2 (2019), pp. 188-200
"Social scientists and international relations scholars are increasingly analyzing data collected from Twitter or Facebook to examine political processes in which social media are used. The sheer amount of web 2.0 data and its heterogeneity (including text, photos, and videos), however, pose challen
...
The Palgrave Handbook of Methods for Media Policy Research
Key Guides
Cham: Palgrave Macmillan (2019), xxvi, 681 pp.
"The Palgrave Handbook of Methods for Media Policy Research covers the craft that is and the methods used in media and communication policy research. It discusses the steps involved in conducting research, from deciding on a topic to writing a report and everything in between and, furthermore, deals
...
Analyzing Media Messages: Using Quantitative Content Analysis in Research
New York; London: Routledge, 4th ed. (2019), ix, 224 pp.
"Analyzing Media Messages, Fourth Edition provides a comprehensive guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instructions on designing a content analysis study; and explores in depth several recurring questi
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Doing Digital Methods
Los Angeles et al.: Sage (2019), xviii, 308 pp.
"Teaching the concrete methods needed to use digital devices, search engines and social media platforms to study some of the most urgent social issues of our time, this is the essential guide to the state of the art in researching the natively digital. With explanation of context and techniques and
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Méthodes empiriques de recherche en communication
Bruxelles: De Boeck, 2nd ed. (2019), 286 pp.
Applying Indigenous Research Methods: Storying with Peoples and Communities
New York; London: Routledge (2019), xxvii, 166 pp.
"Applying Indigenous Research Methods focuses on the question of “How” Indigenous Research Methodologies (IRMs) can be used and taught across Indigenous studies and education. In this collection, Indigenous scholars address the importance of IRMs in their own scholarship, while focusing conversa
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Process-Tracing Methods: Foundations and Guidelines
Ann Arbor: University of Michigan Press, 2nd ed. (2019), x, 318 pp.
"Process-tracing in social science is a method for studying causal mechanisms linking causes with outcomes. This enables the researcher to make strong inferences about how a cause (or set of causes) contributes to producing an outcome. In this extensively revised and updated edition, Derek Beach and
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In Search of the Optimal Mode for Mobile Phone Surveys in Developing Countries: A Comparison of IVR, SMS, and CATI in Nigeria
Survey Research Methods, volume 13, issue 3 (2019), pp. 305-318
"Mobile phone surveys are increasingly prevalent in low- and middle-income countries. The main modes include computer-assisted telephone interviewing (CATI), interactive voice response (IVR), and short message service (SMS, or text messaging). But there is surprisingly little research to guide resea
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Can Machine Learning Help Us Measure the Trustworthiness of News?
Washington, DC: IREX (2018), 34 pp.
"IREX partnered with Lore.Ai to test whether machine learning software can automatically detect news articles that contains journalists’ own opinions. This matters because impartial, fact-based news is a powerful indicator for the quality of media and the vibrancy of an information ecosystem. A te
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Qualitative Inhaltsanalyse: Methoden, Praxis, Computerunterstützung
Weinheim; Basel: Beltz Juventa, 4. Aufl. (2018), 240 pp.
"Dieses Lehrbuch bietet eine methodisch fundierte, verständliche und anwendungsbezogene Anleitung zur inhaltsanalytischen Auswertung qualitativer Daten. Dabei werden drei Varianten qualitativer Inhaltsanalyse ausführlich vorgestellt: die inhaltlich strukturierende, die evaluative und die typenbild
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European Video Measurement Matrix: A Robust View of Industry Metrics
FreeWheel Council for Premium Video Europe (FWCE) (2018), 6 pp.
"The European Video Measurement Matrix provides a unique reference tool on different audience and verification measurement providers’ capabilities and methodologies. Through this overview, the FreeWheel Council for Premium Video, Europe (FWCE) aims to shed light on similarities and differences acr
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Digital Stories as Data
"This chapter describes how digital storytelling can be used as a method for data collection. The author’s dissertation study is used to demonstrate the practical application of this method." (Abstract)
Media Research Methods: Audiences, Institutions, Texts
Key Guides
London: Palgrave Macmillan, 2nd ed. (2018), xiv, 385 pp.
"Unique in approach, the text focus on how to do media research across three key strands – audiences, institutions and texts –and critically assesses a wide range of methods, addressing why they are appropriate or useful in certain scenarios. Written by two experts with a wealth of experience be
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For the Attention of African Media Scholars: An Introduction to Critical Discourse Analysis
In: The Palgrave Handbook of Media and Communication Research in Africa
Cham: Palgrave Macmillan (2018), pp. 465-482
"What this chapter does is to see critical disourse analysis (CDA) as a method of critical enquiry in communication research that is beyond traditional academic analysis. The chapter looks at CDA as a Western-originated paradigm of social enquiry with a difference. As I will discuss in subsequent se
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A Guide to Conducting Research in Emerging Markets
GeoPoll (2018), 31 pp.
"This free, 30-page report from GeoPoll is an in-depth guide to methods of market research and best practices for conducting survey research in hard to reach areas of the world. GeoPoll experts share knowledge gained through years of engaging consumers in emerging markets across the world, with spec
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Qualitative Communication Research Methods
Los Angeles et al.: Sage, 4th ed. (2018), xix, 494 pp.
"Qualitative Communication Research Methods introduces readers to qualitative research in speech and mass communication. Award-winning scholars and authors Thomas R. Lindlof and Bryan C. Taylor guide readers through every step of the qualitative process, from developing research topics and questions
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Web Metrics for Nonprofit News Organizations
Los Angeles: USC Annenberg Norman Lear Center, Media Impact Project (2018), 19 pp.
"As a nonprofit news entity, getting analytics you need to prove your impact to your organization and its funders can be a challenging undertaking given that the rules for other news outlets don’t apply to you. But there are workarounds. This guide covered some of those strategies: Understanding b
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