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Language
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131
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Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Output Type
The Independent Video Producer: Establishing a Profitable Video Business
Oxford: Focal Press (1999), xvii, 224 pp.
"The Independent Video Producer details the process of forming an independent business and provides specific information about the considerations that must be kept in mind when setting up shop in the video world. It examines the basic business, management, and communication skills you will need to b
...
Radio Drama: Theory and Practice
London; New York: Routledge (1999), xi, 296 pp.
"Radio Drama brings together the practical skills needed for radio drama, such as directing, writing and sound design, with media history and communication theory. From the early audio broadcasts of 1914 and the development of General Electric’s New York WGY station in 1922, through Orson Welles
...
Die Infografik
Konstanz: UVK Medien (1999), 460 pp.
"Karten, Diagramme und Schnittzeichnungen kamen vor wenigen Jahren in Zeitungen und Zeitschriften kaum vor. Inzwischen haben Infografiken in den Printmedien und im Internet einen Siegeszug angetreten. Martin Liebig beschreibt anhand von zahlreichen Beispielen das neue Darstellungsmittel in seinem ge
...
Kommunikationsmanagement: Marketing-Kommunikation vom Briefing bis zur Realisation
Stuttgart: Schäffer-Poeschel, 3rd revised and compl. ed. (1999), 916 pp.
"Die Elemente der Kommunikationspolitik, in den einschlägigen Marketing-Kompendien nur abrißhaft dargestellt, erfahren in diesem Buch eine eingehende, direkt an den praktischen Erfordernissen orientierte Darstellung. Dargestellt werden die u.a. die Elemente des Briefing, die Erstellung des Werbeko
...
"El lector encontrará en un lenguaje sencillo, de manera precisa y detallada los cómos del proceso de realización de sus series favoritas." (Contratapa)
La televisión económica: Financiación, estrategias y mercados
Barcelona: Gedisa (1999), 220 pp.
The Art of the Storyboard: Storyboarding for Film, TV, and Animation
Boston et al.: Focal Press (1999), 223 pp.
"The Art of the Storyboard shows beginners how to conceptualize and render the drawings that will communicate continuity to the cinematographer, set designer, and special effects supervisor, or to create the skeletal outline around which an animated program is developed. Using sketches of shots from
...
Werbewirkungsmessung: Hintergründe, Methoden, Möglichkeiten und Grenzen
München: Verlag Reinhard Fischer (1999), 203 pp.
Copyright and Neighbouring Rights
Deep Insights
Paris: UNESCO (1999), 918 pp.
"This work is not just another monograph on copyright and neighbouring rights. It represents a fundamental contribution to study of this discipline made, in response to UNESCO’s request, by the eminent specialist on the subject, Professor Delia Lipszyc [...] UNESCO’s programme for the promotion
...
Introduction à l'analyse de la télévision
Paris: Ellipses (1999), 176 pp.
Television Production
Oxford: Focal Press, 13th ed. (1999), xvi, 635 pp.
"Television Production offers you a very practical guide to professional TV and video production techniques. Here you will find straightforward description and explanations of the equipment you will use, and discover the best ways to use it. You will also learn how to anticipate and quickly overcome
...
Media Research Techniques
Thousand Oakes et al.: Sage, 2nd ed. (1998), viii, 175 pp.
"The book is designed to provide introductory techniques that allow students to engage immediately in their own research projects, and in so doing they learn various ways of conducting communication research both in theory and practice. The author has added new chapters on experimentation, historica
...
Internet à l'usage des journalistes africains
Paris: Karthala; Panos Paris (1998), 95 pp.
"L'objectif majeur de cet ouvrage est de répondre à toutes les questions que se posent les journalistes africains sur l'utilisation d'Internet dans leur contexte professionnel quotidien. Quelles sont les spécificités de l'usage d'Internet en Afrique ? Où et comment trouver des médias et des co
...
Outcomes and Impact: Evaluating Change in Social Development
Oxford: International NGO Training and Research Centre (INTRAC) (1998), 177 pp.
"Building on the experience of many different agencies, this book provides a comprehensive discussion of the difficulties, dilemmas and opportunities of understanding the outcomes of social development programmes and projects. The book shows that while there are no easy solutions to evaluating impac
...
International Radio Journalism: History, Theory and Practice
London: Routledge (1998), 308 pp.
"Radio journalists have witnessed much of the history of the twentieth century. From early documentary recordings, to the ground-breaking war reporting of Ed Murrow and Richard Dimbleby, to the sophisticated commentaries of Alistair Cooke and reporters such as Fergal Keane, International Radio Journ
...
Droit, déontologie et éthique des médias
Paris: Groupe de recherche et d’échanges technologiques (GRET) (1998), 164 pp.
"Ce manuel est destiné à apporter aux journalistes et à leurs employeurs les données essentielles pour comprendre ou pratiquer un journalisme pertinent et responsable, respectueux des limites légales et morales nécessaires à l'exercice de cette profession, tout en dénonçant les abus dont il
...
Alles Seife: Ein Arbeitsheft zur Analyse von soap operas
Köln: RTL-Television (1998), 139 pp.
Image-Based Research: A Sourcebook for Qualitative Researchers
London; Bristol: Falmer Press (1998), 318 pp.
"The first part of this book is concerned mainly with theoretical issues, and deals with the use of images in anthropology, sociology and psychology. The second section focuses on image-oriented qualitative research methodology, while the final part of the book is devoted to more practical concerns,
...
