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Deepening Engagement for Lasting Impact: A Framework for Measuring Media Performance & Results
Learning for Action (2013), 53 pp.
"The guide has been formatted to be useful to people at all levels of familiarity with media evaluation. The next section begins by presenting a core framework: four “building blocks” that distill a diverse set of evaluation frameworks into a straightforward process you can use to plan a new mea
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The Healthy Community Radio Station
Key Guides
"This publication is a diagnostic tool for a "health check" or assessment of the sustainability of community radio stations. The check includes five areas: mission and governance of a community radio station; management and staffing; infrastructure and finances; programming; and community involvemen
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Measuring Impact: The Art, Science and Mystery of Nonprofit News
Washington, DC: American University, School of Communcation (2013), 22 pp.
"This report seeks to answer the two-pronged question, “What is ‘impact,’ and how can it be measured consistently across nonprofit newsrooms?” A review of recent, relevant literature and our informal conversations with experts in the field reveal growing ambitions toward the goal of developi
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Freedom of Expression, Media and Digital Communications: A Practical Guide
Key Guides
EPRD Policy & Development; European Commission (2012), 39 pp.
"The European Commission has begun to integrate a political economy (PE) approach throughout the project cycle. This guide tailors the political economy approach to the media development sector specifically. Using a political economy media matrix (PEMM) as its basis, it explains how to integrate the
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"BBC Media Action has made strengthening the evidence base of reports, data sets, and analysis about the role of media and communication in democratic development a priority. Yet, the extent to which different donor organizations, foundations, think tanks, practitioners, and academics utilize resear
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Gender-Sensitive Indicators for Media: Framework of Indicators to Gauge Sensitivity in Media Operations and Content
Paris: UNESCO (2012), 183 pp.
"The gender-sensitive indicators for media (GSIM) is a non-prescriptive set of indicators, designed particularly for media of all forms. However it bears much relevance and usefulness to citizens' media groups advocating for gender equality, other non-governmental organizations, media associations,
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Content Analysis: Can Shared Indicators Improve Monitoring and Evaluation?
Washington, DC: Center for International Media Assistance (CIMA) (2012), 24 pp.
Media Assistance M&E and Democratization Measurement Characteristics in USAID Program Reporting Documents
Columbia, Mo.: University of Missouri–Columbia, Master Thesis (2012), vi, 139 pp.
"This case study of USAID media assistance program reporting documents (n=68) looks at specific monitoring and evaluation characteristics as reported over a 20-year period and how reporting documents make the link to democratization. The analysis found that although M&E activity has improved as repo
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Impact: A Practical Guide to Evaluating Community Information Projects
Miami: Knight Foundation (2011), 37 pp.
"This guide will take you through the essential steps for designing an evaluation of your community information project. These steps explain what to do and consider at different stages of the evaluation process: 1. Describe your project and identify your target audience. 2. Identify the evaluation
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Measures of Press Freedom and Media Contributions to Development: Evaluating the Evaluators
Deep Insights
New York: Peter Lang (2011), vi, 343 pp.
"Press freedom indices such as those administered by Freedom House, IREX, and Reporters Without Borders have emerged as crucial tools, not only for the general public, but also for donors, implementers, and academics in their attempts to understand the relationships among media assistance, democrati
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Evaluating Media Interventions in Conflict Countries: Toward Developing Common Principles and a Community of Practice
Washington, DC: United States Institute of Peace (USIP) (2011), 35 pp.
"A wide array of media development practitioners, donors, international broadcasters, and methodologists, all with extensive experience working in media initiatives in conflict environments met in Caux, Switzerland, in December 2010, to establish the Caux Guiding Principles, whose full text is in th
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"This report maps the evolution of evaluation and donor decision making in media development over the last two decades. Through interviews with media development donors, implementers and academics, we examine major donor perspectives on monitoring and evaluation (M&E), the main challenges within med
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Evaluating the Evaluators: Media Freedom Indexes and What They Measure
Washington, DC; Philadelphia: Center for International Media Assistance (CIMA); Annenberg School for Communication, Center for Global Communication Studies (CGCS) (2010), 63 pp.
"The organizations that conduct country rankings should continue to increase technical sophistication, cultural neutrality, and transparency. In particular, continued attention must be paid to digital media, notably the Internet and mobile phones, which now number approximately 4.6 billion worldwide
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Good, But How Good? Monitoring and Evaluation of Media Assistance Projects
Washington, DC: Center for International Media Assistance (CIMA) (2009), 26 pp.
Qualitätssicherung in der Weiterbildung internationaler Journalisten: Studie zum konzeptionellen und strategischen Vorgehen für PM+E-Maßnahmen des Internationalen Instituts für Journalismus (IIJ) von InWEnt
Berlin; Dortmund: Internationale Weiterbildung und Entwicklung (InWEnt), Internationales Institut für Journalismus (IIJ); Erich-Brost-Institut (2009), 43 pp.
"Ziel der hier vorgelegten Studie ist es, analog der Vorgaben des PriME-Handbuchs 2008 von InWEnt, gemäß der Kriterien für Evaluation von Entwicklungszusammenarbeit nach OECD-DAC, unter Rückgriff auf angelsächsische Modelle für PM+E im Bereich der Medienentwicklungszusammenarbeit sowie unter R
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Community Radio Performance Assessment System
Key Guides
Kathmandu: Community Radio Support Center (CRSC), Nepal Forum of Environmental Journalists (NEFEJ) (2009), 86 pp.
"This publication allows community radio stations to assess their performance regarding: community participation and ownership; radio governance structures and procedures; radio programme structure; radio station management; financial management and resource structure; as well as networking. Using a
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Using Content Analysis to Measure the Influence of Media Development Interventions: Elections Training for Journalists in Yemen
London: BBC World Service Trust (2008), 8 pp.
"The findings from this research reveal the complexity of delivering journalism training and the challenges involved in capturing evidence of impact. Content analysis is a useful tool for measuring change in media output. It can both inform training delivery and provide evidence of improvements to o
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