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Journals
Output Type
HIV/AIDS: The Creative Challenge. Literature Review: Engaging with Culture in HIV/AIDS Communications
Creative Exchange (2004), 26 pp.
"This literature review explores current thinking and analysis of the role of culture in development communications addressing HIV and AIDS prevention, treatment and care. It takes as its starting point the relationship between culture and the global strategic response to HIV/AIDS, tracing the impli
...
Strategic Communication for Development Projects: A Toolkit for Task Team Leaders
Washington, DC: World Bank, 3rd ed. (2003), 183 pp.
"This document accompanies a toolkit designed to help Bank task managers plan and supervise the implementation of communication activities in population, health, and nutrition (PHN) projects. It reviews the basic principles of communication for behavior change, presenting a step-by-stop guide to pla
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A Field Guide to Designing a Health Communication Strategy
Baltimore: Johns Hopkins Center for Communication Programs (2003), 230, 48, 5, 4 pp.
Public Health Communication: Evidence for Behaviour Change
Mahwah, New Jers.: Lawrence Erlbaum Associates (2002), xv, 435 pp.
"This volume argues the case that public health communication has affected health behavior. It brings together 16 studies of large-scale communication in a variety of substantive health areas--tobacco, drugs, AIDS, family planning, heart disease, childhood disease, highway safety--prepared by the au
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Evaluation of the Population Communication Services (PCS) Project
Washington, DC: Population Technical Assistance Project; USAID (2001), 67 pp.
"The Johns Hopkins University Population Communication Services (JHU/PCS) project has been the Office of Population’s leading project for communication and behavior change since 1982. Now working under its fourth cooperative agreement* with USAID, JHU/PCS and its subcontractors provide technical a
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Environmental Education and Communication for a Sustainable World: Handbook for International Practitioners
Washington, DC: GreenCOM (2000), xvii, 138 pp.
"Section One, Fundamental Concepts in Environmental Education and Communciation (EE&C) provides an orientation to four theoretical perspectives that have shaped GreenCOM’s approach to environmental education and communication projects: behavior change, participation, gender, and systems thinking.
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Strategien erfolgreicher Kommunikation: Lehr- und Handbuch
München: Oldenbourg (2000), 608 pp.
"Das Buch befasst sich mit den Vorraussetzungen der Wirksamkeit von Kommunikation, die auf Einstellungs- und Verhaltensänderung ausgerichtet ist. Im Mittelpunkt stehen Überzeugungsstrategien, die bedeutsam für die Vermittlung von Kommunikationsinhalten über Massenmedien sind, insbesondere im Rah
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Social and Economic Factors in an Integrated Behavioral and Societal Approach to Communications in HIV/AIDS
Journal of Health Communication, volume 5, issue Supplement (2000), pp. 17-27
"Health communication scholars have tried to understand how individuals process information and have identided the factors that contribute to appropriate behavior change. Some of these theorists have, implicitly or explicitly, assumed that if individuals were provided with the ““rightÏÏ inform
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Towards Better Programming: A Manual on Communication for Water Supply and Environmental Sanitation Programmes
New York: UNICEF (1999), iv, 74 pp.
"This manual provides a wide range of the latest know how about social change with regard to water supply, environment and sanitation programmes. The focus is on sound principles in programme communication. It intends to provide guidance on how to incorporate adequate communication and behaviour cha
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Marketing Social Change: Changing Behavior to Promote Health, Social Development, and the Environment
San Francisco: Jossey-Bass (1995), xx, 348 pp.
Communication for Health and Behaviour Change: A Developing Country Perspective
San Francisco: Jossey-Bass (1993), xxvi, 204 pp.
Based on the work of HealthCom, a fifteen-year, twenty-country project funded by the U.S. Agency for International Development, the book builds on a practical, five-step model for communication that promotes change in existing behaviors and supports preventive health practices. Using numerous exampl
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Notes from the Field in Communication for Child Survival
Washington, DC: Academy for Educational Development (AED); USAID (1993), x, 246 pp.
"This book presents practical lessons from 15 years of experience on the part of the U.S. Agency for International Development (USAID) in promoting the health of infants and children in developing countries. It has been compiled by the Academy for Education Development which conducts the Communicati
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Social Mobilisation and Social Marketing in Developing Communities: Lessons for Communicators
Penang: Southbound (1992), 208 pp.
"This book provided the best synthesis of social marketing and social mobilization theory and practice in international development, as it stood in the 1990s. At the time it was written, no other source provided such a comprehensive review backed-up by extremely useful bibliographies as well as proj
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