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The Impacts of an Entertainment-Education Radio Serial Drama in Botswana on Outcomes Related to HIV Prevention Goals in the President’s Emergency Plan for AIDS Relief

L. Meghan Mahoney, Benjamin R. Bates

Journal of African Media Studies, volume 5, issue 3 (2013), pp. 353-367

"This study examines the effectiveness of an entertainment education (EE) programme, Makgabaneng, in reducing the spread of HIV/AIDS in Botswana. If successful, this communication intervention should result in greater self-report of attitudes, actions and knowledge related to risk reduction goals am ... more

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Public Communication Campaigns

Ronald E. Rice, William J. Paisley (eds.)

Thousand Oaks et al.: Sage, 4th ed. (2013), xiii, 376 pp.

"In this fully revised and expanded Fourth Edition, Ronald E. Rice and Charles K. Atkin provide readers with a comprehensive, up-to-date look into the field of public communication campaigns. Updated to reflect the latest theories and research, this text extends coverage to new areas, including sun ... more

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Operational Handbook on Advocacy, Communication and Social Mobilization (ACSM) for RNTCP

Ministry of Health and Family Welfare

New Delhi: FHI 360;ihbp;USAID India (2013), 95 pp.

"The Handbook on Advocacy, Communication, and Social Mobilization (ACSM) for RNTCP aims to provide momentum and build ACSM capacity by clearly describing the processes involved in planning and implementation of ACSM activities in support of TB control and prevention. It seeks to help the reader bett ... er understand the significance of ACSM in TB-control interventions under the Revised National TB Control Programme (RNTCP). The handbook provides practical guidelines and describes the ‘nuts and bolts’ of operational activities with examples of planning and implementing different ACSM programs and activities. The experience of assessing the ACSM scenario in five states, viz., Gujarat, Uttar Pradesh, Bihar, Karnataka, and Meghalaya, conducted by IHBP during 2012, came useful in developing this handbook. This document remains a dynamic and living document that will be updated with inputs from the field during its operationalization at state and district levels. The handbook has been organized into seven parts: Part 1 of the handbook describes the background and context of TB-related ACSM in India and provides conceptual clarity on the strategy framework of ACSM as distinct but mutually supporting interventions for TB prevention and cure. Part 2 outlines the strategy and explains step-by-step processes of ACSM situation analysis to prepare robust, evidence-based program implementation plans (PIPs). Part 3 describes ACSM objectives, approach, and implementation plan. Part 4 discusses the selection of channels and messages based on the ‘strengths’ and ‘weaknesses’ of different channels to enable selection of costeffective channels/vehicles of message delivery to targeted audiences and design of appropriate messages. Part 5 describes the different tools that could be used for ACSM activities and preparation of PIPs at district and state levels as well as describes various ACSM activities with practical operational details for implementation. Part 5 outlines the processes and targeted staff for ACSM capacity building. Part 6 emphasizes the need for rigorous monitoring and evaluation (M&E) and provides simple guidelines for conducting M&E to make ACSM activities more effective in support of RNTCP." (About this handbook, page 9) more

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Communication for Social Mobilization: An Evaluative Study of the National Immunization Campaign in Nigeria

Grade O. Imoh

IOSR Journal of Humanities and Social Sciences (IOSR-JHSS), volume 13, issue 6 (2013), pp. 78-88

"This study critically evaluates the communication strategies used in the campaign for social mobilization for the National Programme on Immunization in Nigeria. Its objective is to determine the communication factors that contributed to the participation of individuals and groups in the programme a ... more

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Behaviour Change Communication Targeting Four Health Behaviours in Developing Countries: A Review of Change Techniques

Ciara Briscoe, Frances Aboud

Social Science & Medicine, volume 75 (2012), pp. 612-621

"Behaviour change communication is vital for increasing the enactment of particular behaviours known to promote health and growth. The techniques used to change behaviour are important for determining how successful the intervention is. In order to integrate findings from different interventions, we ... more

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Behaviour Change Communication Interventions for HIV/AIDS

Stefan Weinmann, Ruta Yemane

Eschborn: Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) (2012), 6 pp.

"Behaviour Change Communication (BCC) interventions have variable effects on knowledge, attitudes and behaviour with regard to HIV/AIDS. Studies show that peer education is successful at increasing knowledge, increasing condom use, and providing youth with information and condoms; however, effects o ... more

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Information and Communications for Development: Maximizing Mobile

Washington, DC: World Bank (2012), xviii, 221 pp.

"Analyzes the growth and evolution of mobile telephony, including the rise of data-based services delivered to handheld devices through “apps” (applications) and other ways. Summarizing current thinking and seeking to inform the debate on the use of mobile phones to improve livelihoods, the repo ... more

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Guía de estilo: Cómo abordar la salud mental en los medios de comunicación

Federación de Euskadi de Asociaciones de Familiares y Personas con Enfermedad Mental (FEDEAFES) (2012), 15 pp.

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Enhancing Good Practice Documentation with Digital Storytelling: A Reference Manual for Empowering Community-Based Organisations and Communities Around HIV and Gender

Harare: Southern Africa HIV and AIDS Information Dissemination Service (SAfAIDS);Women'sNet (2012), 44 pp.

"This reference manual guides the staff of development or other organisations to encourage individuals (either colleagues or community members) to share their personal stories and include their voices as part of a broader good practice documentation process. While SAfAIDS and Women’sNet focus on u ... more

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Tuberculosis Advocacy Communication and Social Mobilization

Sarbani Sengupta, Wilfred Nkhoma et al.

African Health Monitor, issue 15 (2012), pp. 4-6

"This paper looks at the status of tuberculosis advocacy communication and social mobilization (ACSM) activities in selected national tuberculosis control programmes in the WHO African Region. The findings are from an assessment of tuberculosis ACSM activities in Ghana, Kenya, Lesotho, Malawi and So ... more

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Media and Global Health: From Information to Action

Washington, DC; Arcata, Calif.: Internews (2012), 12 pp.

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A Story a Day...: The Media as a Preventive Tool in Public Health. A Legacy Assessment of Internews' Health Journalism Program in Kenya and its Impact on the Media, the Public Health Sector and the Audience

Callie Long

Washington, DC; Arcata, Calif.: Internews (2012), 69 pp.

"Guided by two overarching questions – do people want or need health news, and are they satisfied with the health news available to them – Internews used a mixed methods approach, conducting surveys, focus group discussions and in-depth interviews, as well as mining years of project data and rep ... more

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A Rapid Evidence Review of Interventions for Improving Health Literacy

Maureen D’Eath, Margaret M Barry, Jane Sixsmith

Stockholm: European Centre for Disease Prevention and Control (ECDC) (2012), 22 pp.

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Evidence Review: Social Marketing for the Prevention and Control of Communicable Disease

Laura MacDonald, Georgina Cairns, Kathryn Angus, Martine Stead

Stockholm: European Centre for Disease Prevention and Control (ECDC) (2012), 20 pp.

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Systematic Literature Review of the Evidence for Effective National Immunisation Schedule Promotional Communications

Stockholm: European Centre for Disease Prevention and Control (ECDC) (2012), 89 pp.

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Systematic literature review to examine the evidence for the effectiveness of interventions that use theories and models of behaviour change: Towards the prevention and control of communicable diseases

Ülla-Karin Nurm, Würz Andrea, Piotr Wysocki

Stockholm: European Centre for Disease Prevention and Control (ECDC) (2012), 108 pp.

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Comparing Health Communication

John C. Pollock, Douglas Storey

In: Handbook of Comparative Communication Research

Frank Esser; Thomas Hanitzsch (eds.)

New York; London: Routledge (2012), pp. 161-182

"This review of available scholarship in international health communication reveals a curious disconnect between an abundance of material available in selected nations and regions (e.g., Australia, southern Asia, sub-Saharan Africa and the United States), on the one hand, and relatively little atten ... more

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Writing Health Communication: An Evidence-Based Guide
Key Guidance

Charles Abraham, Marieke Kools (eds.)

London; Thousand Oaks, Calif.: Sage (2012), xv, 175 pp.

"[This] is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include: message framing; use of fear appeals; tailoring messages; usin ... more

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Changes in Patterns of Contemporary China’s Radio: Programs - Helping Each Other in Beijing: A Case Study

Lu Cao, Wei Meng

In: Radio Evolution: Conference Proceedings

Madalena Oliveira; Pedro Portela; Luís António Santos (eds.)

Braga: University of Minho, Communication and Society Research Centre (2012), pp. 229-238

"Great changes have been taken place in the patterns of China’s radio programs since 1980s. Its role has changed from the government’s “propaganda tool” to meet the multiple needs of the radio listeners; its profit mode somehow has varied from full national funding to making profit independe ... more

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HIV/AIDS Reporting Manual

Washington, DC: Kaiser Family Foundation (2012), v, 86 pp.

"The material in this edition covers a broad range of subjects including the unique challenges of reporting on HIV/AIDS, treatment and prevention strategies, key figures in the struggle against HIV/AIDS and global efforts to finance the campaign against HIV/AIDS. The epidemic is not only a battle ag ... more

Writing Health Communication: An Evidence-Based Guide Key Guidance

Writing Health Communication: An Evidence-Based Guide
Key Guidance