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Countries / Regions
Authors & Publishers
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Journals
Output Type
The Impacts of an Entertainment-Education Radio Serial Drama in Botswana on Outcomes Related to HIV Prevention Goals in the President’s Emergency Plan for AIDS Relief
Journal of African Media Studies, volume 5, issue 3 (2013), pp. 353-367
"This study examines the effectiveness of an entertainment education (EE) programme, Makgabaneng, in reducing the spread of HIV/AIDS in Botswana. If successful, this communication intervention should result in greater self-report of attitudes, actions and knowledge related to risk reduction goals am
...
Field Communications Toolkit
London: Malaria Consortium (2013), 30 pp.
"The Field Communications Toolkit provides practical guidance and support to Malaria Consortium staff and partners who are looking to increase their communications capacity. It has been developed as a resource for project staff who work at field-level, to support you to communicate responsibly, crea
...
"The Handbook on Advocacy, Communication, and Social Mobilization (ACSM) for RNTCP aims to provide momentum and build ACSM capacity by clearly describing the processes involved in planning and implementation of ACSM activities in support of TB control and prevention. It seeks to help the reader bett
...
Communication for Social Mobilization: An Evaluative Study of the National Immunization Campaign in Nigeria
IOSR Journal of Humanities and Social Sciences (IOSR-JHSS), volume 13, issue 6 (2013), pp. 78-88
"This study critically evaluates the communication strategies used in the campaign for social mobilization for the National Programme on Immunization in Nigeria. Its objective is to determine the communication factors that contributed to the participation of individuals and groups in the programme a
...
Using Narrative Communication in a Mass-Produced Youth Magazine as an HIV Prevention Intervention
Journal of African Media Studies, volume 5, issue 1 (2013), pp. 3-17
"With young people at the epicentre of the HIV epidemic, we need to build upon and find ways of sustaining interventions that place youth at the centre of prevention. This article argues that narrative communication is one such strategy, provided it is part of a comprehensive HIV prevention plan. Na
...
Entertainment-Education für Kinder: Potenziale medialer Gesundheitsförderung im Bereich Ernährung
Baden-Baden: Nomos (2013), 336 pp.
"Vor dem Hintergrund der aktuellen Debatte um die Rolle der Medien für das kindliche Ernährungsverhalten und Übergewicht stellt dieser Band die Entertainment-Education-Strategie als Weg für eine effektive mediale Gesundheitskommunikation in den Mittelpunkt. Untersucht wird, ob in unterhaltende F
...
Communicating Health: Strategies for Health Promotion
Key Guides
Los Angeles et al.: Sage (2013), x, 229 pp.
"This textbook bridges the gap between health communication theory and health promotion and public health practice. It provides students and practitioners with the knowledge and skills they need to design, plan, implement and evaluate programmes and campaigns." (Publisher description)
Wandel der Beratung durch Neue Medien
Göttingen: V & R Unipress (2013), 271 pp.
"Immer häufiger wird Beratung mit Hilfe von Medien durchgeführt, sei es alternativ oder parallel zur Face-to-Face-Beratung. Die vorliegende qualitative Studie befasst sich mit diesen Entwicklungen in verschiedenen Beratungsstellen. Dazu wurden psychosoziale Beratungsstellen untersucht, die Sexual-
...
Traffic Crashes: Reporting on Road Safety as a Global Health Crisis
Washington, DC: Internews (2013), 8 pp.
"Road traffic is often covered in the media as an event – not as an enormous drain on a country’s health resources or a leading killer of its citizens. By framing traffic safety as a health story, journalists have the opportunity to impact the way these stories are told, and potentially help shi
...
Writing Health Communication: An Evidence-Based Guide
Key Guides
London; Thousand Oaks, Calif.: Sage (2012), xv, 175 pp.
"[This] is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include: message framing; use of fear appeals; tailoring messages; usin
...
Changes in Patterns of Contemporary China’s Radio: Programs - Helping Each Other in Beijing: A Case Study
In: Radio Evolution: Conference Proceedings
Braga: University of Minho, Communication and Society Research Centre (2012), pp. 229-238
"Great changes have been taken place in the patterns of China’s radio programs since 1980s. Its role has changed from the government’s “propaganda tool” to meet the multiple needs of the radio listeners; its profit mode somehow has varied from full national funding to making profit independe
...
HIV/AIDS Reporting Manual
Washington, DC: Kaiser Family Foundation (2012), v, 86 pp.
"The material in this edition covers a broad range of subjects including the unique challenges of reporting on HIV/AIDS, treatment and prevention strategies, key figures in the struggle against HIV/AIDS and global efforts to finance the campaign against HIV/AIDS. The epidemic is not only a battle ag
...
Behaviour Change Communication Interventions for HIV/AIDS
Eschborn: Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) (2012), 6 pp.
"Behaviour Change Communication (BCC) interventions have variable effects on knowledge, attitudes and behaviour with regard to HIV/AIDS. Studies show that peer education is successful at increasing knowledge, increasing condom use, and providing youth with information and condoms; however, effects o
...
Communication on Immunisation: Building Trust
Stockholm: European Centre for Disease Prevention and Control (ECDC) (2012), iv, 41 pp.
"This guide highlights the importance of trust and credibility for public health organisations in order to communicate effectively on immunisation. The document aims at supporting Member States in planning and implementing communication initiatives on vaccination, by presenting an overview of the ma
...
Reinforcement or Reactance? Examining the Effect of an Explicit Persuasive Appeal Following an Entertainment-Education Narrative
Journal of Communication, volume 62, issue 6 (2012), pp. 1010-1027
"Entertainment-education interventions frequently include an explicit persuasive appeal, such as an epilogue, at their conclusion. This may help to overcome potential limitations of narrative persuasion by highlighting and clarifying the underlying message. Despite this potential, an explicit persua
...
A Pragmatic Trial in the Rio De Janeiro Subway to Capture Smokers for a Quitline: Methodological Challenges and Opportunities
Journal of Health Communication, volume 17, issue 8 (2012), pp. 899-914
"To encourage smoking cessation, persuasive messages can be used to raise smokers' risk perception. This article discusses challenges and solutions in designing a study to evaluate the effect of two different communication strategies ("gains from quitting" vs. "losses from continuing smoking") in en
...
Media and Global Health: From Information to Action
Washington, DC; Arcata, Calif.: Internews (2012), 12 pp.
Information and Communications for Development: Maximizing Mobile
Washington, DC: World Bank (2012), xviii, 221 pp.
"Analyzes the growth and evolution of mobile telephony, including the rise of data-based services delivered to handheld devices through “apps” (applications) and other ways. Summarizing current thinking and seeking to inform the debate on the use of mobile phones to improve livelihoods, the repo
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