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Entertainment-Education for Health Behaviour Change: Issues and Perspectives in Africa

Chima E. Onuekwe (ed.)

Victoria, BC: Friesen Press (2015), xix, 271 pp.

"Entertainment-education for Health Behaviour Change: Issues and Perspectives in Africa is a collection of essays from some of the leading scholars in entertainment-education, including writers from South Africa, Nigeria, and the United States. Chapters cover a wide range of application and strategi ... more

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Talk radio as the soundtrack of our lives: Participatory HIV/AIDS communication, public self-expression and Positive Talk

Mariekie Burger

Journal of Social Aspects of HIV/Aids, volume 12, issue 1 (2015), pp. 66-75

"Despite the many HIV/AIDS communication initiatives, combined with support and infrastructural support in South Africa, risky behaviour associated with the spread of the epidemic is increasing amongst many groups. This calls for a re-evaluation of endeavours aimed at curbing the spread of the epide ... mic. This article is only concerned with the communicational aspects of the epidemic, but does not negate the interaction of these with other measures taken to address the epidemic. As is the case with most health communication initiatives, HIV/AIDS communication initiatives have evolved to favour the participatory approach above one-directional transmission of information to the public. The participatory approach rests on the assumption that an HIV/AIDS communication initiative stands the best chance of resulting in behaviour change if members of the target community participate in the communication initiative. The assumption is that as many people as possible should be involved in the maximum number of phases of the communicative initiative (such as initial research, planning, implementation and evaluation of the project). Some research has recently started to explore new forms of community participation, including inviting community participation through, for example, internet-based platforms such as social media, and mobile phone platforms such as WhatsApp and BBM. However, the reality broadcast genre – more specifically, talk radio – has been neglected, as only a few research investigations focused on talk radio and most of these are not exclusively about HIV/AIDScommunication but focus on other health topics. From a participatory communication perspective, two sets of critique against the existing HIV/AIDS communication projects hold water: firstly, they do not make the maximum use of participatory communication principles and, secondly, they are externally initiated projects and emanate from outside the target community. To address both of these concerns, this article explores a wider range of participatory principles and the potential workings of these in an internally initiated communication initiative aimed at addressing the epidemic. More specifically, this article investigates ways in which radio listeners experience the reality broadcast genre – the talk radio show, Positive Talk – as participatory communication. Positive Talk is not an externally initiated project, as it is not part of a pre-planned, goal-oriented project that is owned and controlled outside the target community. In contrast, it has been initiated by Criselda Kananda, an individual not linked to any of the existing initiatives outside the community. She started the show to earn a living. She became a well-known person, is fairly knowledgeable in the field and was granted this opportunity as she is HIV-positive. In order to investigate how radio listeners use the show to engage in HIV/AIDS communication, 20 in-depth interviews were held with avid listeners of the show. The respondents indicated that they appreciate ordinary people phoning in. When expressing their opinions about the show, they found Kananda’s life story credible, believed her public and private life to be congruent, valued Kananda’s personality and respectful manner and could identify with the views expressed. In the article, it is argued that these ideas are largely in line with the principles of participatory communication tied to democracy, the participatory turn, the ordinary, validation of identity and respectful dialogue. Although the findings of this qualitative study cannot be generalised to the whole listening population of the show, they indicate that it is worth investigating the value of communication initiatives that emerge spontaneously from communities (instead of those strategically engineered from outside the general population) as a future direction of HIV/AIDS communication in the country." (Abstract) more

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Arts and Media Transforming the Response to HIV/AIDS: Strategy Note and Implementation Guide

Gulan Kripalani, Shivaji Bhattacharya, Monica Sharma, Pramod Kumar

New York: UNDP (2015), 48 pp.

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The Media: Improving How People with Mental Health Problems Are Represented in the Media. Summary of Impact and Learning.

Time to Change (2015), 5 pp.

"Our media advisory service was set up to provide advice and support on mental health storylines and documentaries. We inputted into 75 soap opera storylines, as well as mental health seasons for BBC 3 and Channel 4. We also developed an online resource for media professionals, and supported media o ... more

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Can Mass Media Interventions Reduce Child Mortality?

Roy Head et al.

Lancet, volume 386, issue 9988 (2015), pp. 97-100

"Many people recognise that mass media is important in promoting public health but there have been few attempts to measure how important. An ongoing trial in Burkina Faso (ClinicalTrials.gov, NCT01517230) is an attempt to bring together the very different worlds of mass media and epidemiology: to me ... more

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Behaviour Change and Communication: A Descriptive Literature Review of Behavior Change and Communication in Sub-Saharan Countries

Susanna Kauppi

Diaconia University of Applied Sciences, Master Thesis (2015), 77 pp.

"This study is a descriptive literature review. The purpose of this literature review is to describe factors which associate behavior and behavior change in the communities and to describe communication and communication methods which have been used in behavior change communication programs in devel ... more

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Can Radio Drama Improve Child Health and Nutrition in Somalia?

Shiri Landman, Angela Githitho Muriithi

London: BBC Media Action (2015), 11 pp.

"1. Radio, particularly BBC Somali, is an effective medium for reaching people in remote areas of Somalia who are typically hard to reach, including the poorest [...] 2. Drama has been shown to have a particularly powerful role in encouraging audiences to absorb new and relevant information. Tragic ... more

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Epidemiología para periodistas y comunicadores

Barcelona: Fundación Antonio Esteve; Asociación Española de Comuncación Científica (AECC) (2015), x, 94 pp.

"[...] los textos de las ocho ponencias ofrecen una introducción a la epidemiología con abundantes explicaciones y referencias de utilidad para los informadores en su trabajo cotidiano. El Cuaderno recoge ta mbién la crónica del debate que tuvo lugar entre periodistas y epidemiólogos, una bibli ... more

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Guía de comunicación para equipos de salud

Buenos Aires: Ministerio de Salud, 2nd ed. (2015), 48 pp.

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Google Scholar (69)

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Female Genital Cutting in the News Media: A Content Analysis

Meghan Sobel

International Communication Gazette, volume 77, issue 4 (2015), pp. 384-405

"Mass media play an important role in explaining the issue of female genital cutting and can influence discourse among the general public as well as policy makers. Understanding how news media present female genital cutting has strong implications for the global status of women. This study, a quanti ... more

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Evidence Supporting a Promotora-Delivered Entertainment Education Intervention for Improving Mothers' Dietary Intake: The 'Entre Familia: Reflejos De Salud' Study

Guadalupe X. Ayala et al.

Journal of Health Communication, volume 20, issue 2 (2015), pp. 165-176

"Entertainment education and the promotora model are 2 evidence-based health communication strategies. This study examined their combined effect on promoting healthy eating among mothers in a family-based intervention. Participants were 361 Mexican-origin families living in Imperial County, Californ ... more

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Communication and Social Mobilization in Yellow Fever Mass Vaccination Campaigns: 10 Points from Field Experience

Max Tello et al.

World Health Organization (WHO) (2015), viii, 31 pp.

"The main objective of this document is to provide evidence-based guidance on conducting practical social mobilization and communication for a yellow fever vaccination campaign, either preventive or reactive. Information is also given on the monitoring and evaluation of communication and social mobi ... more

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Effective Communications: Participant Handbook for WHO Staff

Geneva: World Health Organization (WHO) (2015), 93 pp.

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Global Mental Health Communications Toolkit

Agnes Becker, S. Usmani, G. Ryan, M. De Silva

London: Mental Health Innovation Network; London School of Hygiene & Tropical Medicine (2015), 27 pp.

"This toolkit aims to help global mental health researchers communicate their findings to their stakeholders. The principles in this toolkit can be applied to all stakeholders, including policy-makers, and to key messages about your project’s implementation and policy influence activities. This to ... more

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Google Scholar (52)

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Radio Broadcasting in the Era of HIV/AIDS: Can This be the Magic Bullet?

Tawanda Sydesky Nyawasha, Crispen Chipunza

International Social Work, volume 58, issue 2 (2015), pp. 223-237

"In this study, we assessed the relevance and effectiveness of radio broadcasting as a strategy that facilitates the adoption and use of safer sexual practices among students at a South African university. Based on ethnographic data, the article highlights that the essential and critical contributio ... more

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Media Guidelines for Reporting on Accessible Elections

General Election Network for Disability Access (AGENDA) (2015), 55 pp.

"For the last couple of years, there were more reporting on disability in the media but most of them only reporting and portraying the ‘uniqueness’ of disability. In the election news reporting, media only portray the Persons with Disabilities on the voting process but the news still did not hav ... more

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National Communication Strategy for Malaria Control in Uganda

Kampala: Ministry of Health (2015), 40 pp.

"This Uganda national communication strategy for malaria prevention and control has been developed to facilitate the implementation of the Uganda Malaria Reduction Strategy (UMRS) 2014-2020. The strategy will offer a framework where every stakeholder shall take recommended actions to fund, prevent, ... more

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A Literature Review on Health Communication Campaign Evaluation with Regard to the Prevention and Control of Communicable Diseases in Europe

Jane Sixsmith, Kathy-Ann Fox, Priscilla Doyle, Margaret M. Barry

Stockholm: European Centre for Disease Prevention and Control (ECDC) (2014), iv, 79 pp.

"The purpose of this review is to contribute to the evidence base on health communication evaluation research in order to aid public health professionals and researchers in the development of future evaluation strategies. The review is divided into two sections. In the first section the focus is on ... more

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The Gambia Media Survey

Gates Malaria Partnership; Center for Innovation Against Malaria (2014), 56 pp.

"A national survey was completed in November 2004, designed to measure: media access and use; knowledge of Malaria, its prevention and cure; reach of the radio programme Bolongodala. The sample achieved represented the adult (15+) population of the Gambia estimated to be 768,200. Mandinka is the mos ... more

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Pocket Guide to Reporting on Disability in Indonesia

Jakarta: International Labour Organization (ILO) (2014), 50 pp.

"This guide has been created to provide a practical resource to media professionals interested in reporting on the issues facing people with disabilities in Indonesia. It is a ‘one-stop’ source for information on global disability statistics, and provides practical guidance on appropriate termin ... more