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Language
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520
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Book Production
Key Guides
Abingdon, Oxon; New York: Routledge (2012), xviii, 197 pp.
"The first part deals with the increasingly important role of production as project managers, a role which has not been adequately written about in any of the recent literature on publishing. The second part deals with the processes and raw materials used in developing and manufacturing print on pap
...
Medienpädagogik Praxis Handbuch: Grundlagen, Anregungen und Konzepte für aktive Medienarbeit
Key Guides
München: kopaed (2012), 416 pp.
"Aktive Medienarbeit ist die zentrale Methode der Medienpädagogik und täglich werden in unzähligen Projekten neue und bewährte Konzepte angewandt. Gleichzeitig entdecken viele pädagogische Fachkräfte Medienpädagogik oder die Aktive Medienarbeit neu und suchen nach Grundlagen, Anregungen und K
...
Speak Safe: Media Workers’ Toolkit for Safer Online and Mobile Practices
Key Guides
Washington, DC; Arcata, Calif.: Internews (2012), 56 pp.
"Speak safe" introduces reporters, journalists and bloggers to simple yet effective practices for maintaining control of important information and communications. Thirteen short chapters, of two to four pages each, provide basic knowledge about issues such as safe emailing, surfing, Wi-Fi, data dele
...
Writing Health Communication: An Evidence-Based Guide
Key Guides
London; Thousand Oaks, Calif.: Sage (2012), xv, 175 pp.
"[This] is a practical guide to producing effective written materials. The book presents easy-to-understand, evidence-based guidance on providing information, presenting persuasive messages and promoting behaviour change. Topics include: message framing; use of fear appeals; tailoring messages; usin
...
The Data Journalism Handbook: How Journalists Can Use Data to Improve the News
Key Guides
Sebastopol, Calif. et al.: O'Reilly (2012), xvii, 220 pp.
"This book is a valuable collection of tips and techniques, covering both data as a source of journalism and as a tool with which the story is told. It starts with a general introduction on the main characteristics of data journalism, gives an insight into its practical relevance in the newsroom, an
...
Speak Up, Speak Out: A Toolkit for Reporting on Human Rights Issues
Key Guides
Washington, DC; Arcata, Calif.: Internews (2012), viii, 174 pp.
"This publication is both a human rights reference guide and a workbook. It draws on a variety of research, training, and experience - especially that of the United Nations (UN) and the International Centre for War and Peace Reporting. Section 1 on "Human rights knowledge" introduces human rights, t
...
Empowerment Radio: Voices Building a Community
Key Guides
Gudhjem: Empowerhouse (2012), 234 pp.
"This publication puts deep-rooted community ownership at the heart of sustainability and real impact of community radios. Jallov focuses on core processes to reach the most adequate realization of a station according to the specific needs and context of the community. Based on her rich hands-on-exp
...
"C-Change has created this learning package for facilitated, face-to-face workshops on social and behavior change communication (SBCC). The package includes a series of six modules. The Introduction Module outlines all five steps of C-Planning (see graphic to the right). It also provides an overview
...
Manual de comunicación para comunicadores/as cristianos/as que luchan por la justicia
Key Guides
Lima: Paz y Esperanza (2012), 95 pp.
"Uno de los propósitos de este manual es invitarles, por un lado, a pensar la comunicación más allá de los medios y el uso instrumental de las tecnologías de la información. De lo que se trata es de pensar la comunicación, como diría Rosa Maria Alfaro, como un proceso mediante el cual se cre
...
"This toolkit is designed to help USAID projects and other implementing organizations use interactive radio to augment the traditional agricultural extension services they are providing. In addition, it aims to provide practitioners with a foundational understanding of what is needed to create compe
...
"Behavior Change Communication (BCC) interventions have become an integral part of many HIV prevention programs. Monitoring and evaluation is expected to be included in the design of any BCC interventions from the beginning on. However, the know-how on how to demonstrate results and impacts of such
...
Freedom of Expression, Media and Digital Communications: A Practical Guide
Key Guides
EPRD Policy & Development; European Commission (2012), 39 pp.
"The European Commission has begun to integrate a political economy (PE) approach throughout the project cycle. This guide tailors the political economy approach to the media development sector specifically. Using a political economy media matrix (PEMM) as its basis, it explains how to integrate the
...
Les clubs d'écoute communautaires: Un tremplin pour l'action en milieu rural
Key Guides
Bruxelles: FAO Dimitra (2011), 56 pp.
"Cette publication fait le récit de l’expérience unique des clubs d’écoute communautaires mis en place au Niger et en République démocratique du Congo par la FAO-Dimitra et ses partenaires. Mécanismes d’information et de communication centrés sur l’action, ces clubs ont remporté un s
...
People, Politics and Change: Building Communication Capacity for Governance Reform
Key Guides
Washington, DC: World Bank (2011), viii, 465 pp.
"This is an applied facilitator’s guide for reform managers, change agents, development practitioners, and training professionals who need to use smart communication techniques—the relevant concepts, frameworks and applications—to promote change through governance reform. It is grounded on the
...
Hands-On Social Marketing: A Step-By-Step Guide to Designing Change for Good
Key Guides
London et al.: Sage, 2nd ed. (2011), xiv, 309 pp.
"The Second Edition incorporates developments in marketing practice over the last 10 years and focuses on how to apply the design approach to campaigns to effect behavior change. All organizations can do social marketing, Weinreich insists, if they follow the steps and start to think from a social m
...
Food Security Communications Toolkit
Key Guides
Rome: FAO (2011), 213 pp.
"This toolkit is geared towards helping food security professionals develop a communication strategy and communicate more effectively with their target audiences. Specific sections of the toolkit focus on policy makers and the media, because of the important role they play in implementing and influe
...
El rating de la televisión: El numerito que mueve millones y desencadena pasiones
Key Guides
Buenos Aires: La Crujía (2011), 174 pp.
"La idea de este libro pretende cumplir dos propósitos: por un lado desarrollar un aspecto didáctico para todos aquellos estudiantes de medios o productores de programas, que recién toman contacto con este indicador y hacerles saber, de manera simple, clara y básica, que es exactamente el rating
...
De l'énergie pour les radios: Un guide pratique
Key Guides
Aachen: Catholic Media Council (CAMECO) (2011), 293 pp.
« De l’énergie pour les radios » est un guide sur la gestion de l’énergie pour les radios communautaires et locales. Ce guide se veut un outil pour les directeurs et les responsables des stations de radio confrontés à la question de l’alimentation énergétique de leurs stations. Il les
...
Working on Health Communication
Key Guides
Los Angeles et al.: Sage (2011), 186 pp.
"Working on Health Communication provides a practical guide to the process of designing, implementing and evaluating campaigns. The book follows the campaign design process step-by-step. It covers every stage from selecting theoretical models and identifying the message and target audience, right th
...
Mobile Media Services at Sub-Saharan African Newspapers: A Guide to Implementing Mobile News and Mobile Business
Key Guides
Paris: World Association of Newspapers and News Publishers (WAN-IFRA); African Media Initiative (AMI) (2011), 81 pp.
"The handbook includes case studies gathered through interviews with newspapers in Uganda, Kenya and South Africa, including the Observer and Daily Monitor in Uganda, the Standard and the Daily Nation in Kenya, and Grocott’s Mail, the Mail and Guardian, the Sunday Times and the Sowetan in South Af
...
