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Creating effective environmental communication strategies: A ten step guide for practitioners
Key Guides
Gland (CH): International Union for Conservation of Nature (IUCN) (2026), xi, 143 pp.
"Creating Effective Environmental Communication Strategies offers conservation professionals a straightforward, ten-step guide for designing and delivering strategic communication that drives measurable conservation impacts. Written for government focal points, NGO staff, scientists, privatesector
...
Public Interest Communications: Strategy for Changemakers
Key Guides
New York; London: Routledge (2025), xii, 344 pp.
"Written by two practitioners with deep professional experience, this book introduces readers to public interest communications, which takes an evidence-based approach to using strategic communications to drive positive social change. Each chapter includes accessible, applicable insights, exercises
...
101 Digital Marketing & Fundraising Best Practices: A Checklist for Nonprofits
Key Guides
Nonprofit Tech for Good (2025), 13 pp.
"101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog series that covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits. This checklist of 200+ digital marketing and fundraising tasks will help your nonprofit get organized
...
Story Work for a Just Future: Exploring the Plurality of Knowledge and Method within the Digital Storytelling Community
Washington, DC: Smithsonian Institution Scholarly Press (2025), xiii, 227 pp.
"[...] new digital formats require people to craft their stories in new ways while capturing the emotion, nuance, and themes of what they remember and what they believe to be significant. They must learn through reflection, questioning, consideration, trial, revision, and feedback—and chapters in
...
Story Tech: Power, Storytelling, and Social Change Advocacy
Ann Arbor: University of Michigan Press (2025), vi, 249 pp.
"Personal stories have the power to stir the heart, compel us to act, and spark social change. While advocacy organizations have long used storytelling in campaigns, the role technology plays has increased. Today, invitations to "share your story" are widespread on advocacy organizations and politic
...
Attracting Volunteers Through Social Media Marketing in Environmental Organizations
Journal of Nonprofit & Public Sector Marketing (2025), 31 pp.
"Nowadays, environmental organizations have strategically leveraged social media platforms to raise environmental awareness, promote pro-environmental behavior, manage environmental campaigns, and encourage environmental volunteerism. This study aims to investigate the impact of social media marketi
...
"This handy booklet aims to empower the reader with 50 compact introductions to relevant topics, which aim to capture the essential mindset and diversity of working practice in contemporary science communication. It is aimed at researchers across all disciplines seeking further qualifications, entry
...
"Das DiskursGlossar ist ein Online-Lexikon zur strategischen Kommunikation. Auf Basis aktueller Forschung bietet es kompakte und anschauliche Informationen zu Phänomenen diskursiver Kämpfe, wie wir sie in Medien, Politik, Recht und Zivilgesellschaft beobachten können. Das Glossar soll dazu beitra
...
De la narratologie au storytelling digital : Pour une information efficace
Paris: L'Harmattan (2024), 243 pp.
"La narratologie comme science de la production-analyse-diffusion du récit, touche tous les secteurs de la vie (toute discipline dont l'objet est sous forme de récit) : narratologie littéraire, médiatique, journalistique, catéchétique, éducative, psychologique, analyse et publicité narrative
...
Voces con propósito: Manual de estrategias de comunicación para el desarrollo y el cambio social. Módulo del facilitador
Key Guides
Barranquilla: Editorial Universidad del Norte; Friedrich-Ebert-Stiftung (FES) (2024), xv, 26 pp.
Voces con propósito: Manual de estrategias de comunicación para el desarrollo y el cambio social. Módulo del participante
Key Guides
Barranquilla: Editorial Universidad del Norte; Friedrich-Ebert-Stiftung (FES) (2024), xiv, 76 pp.
"Este módulo presenta un proceso paso a paso que permitirá a los miembros de las organizaciones, o campañas, interesados en mejorar su visibilidad e impacto, formular estrategias de comunicación efectivas para el cambio social y de comportamiento. Aunque se han desarrollado múltiples modelos de
...
Voces con propósito: Manual de estrategias de comunicación para el desarrollo y el cambio social. Módulo conceptual
Key Guides
Barranquilla: Editorial Universidad del Norte; Friedrich-Ebert-Stiftung (FES) (2024), xvi, 106 pp.
Beyond Molotovs: A Visual Handbook of Anti-Authoritarian Strategies
Bielefeld: transcript Verlag (2024), 356 pp.
"Authoritarianism operates on a visceral level rather than relying on arguments. How can we counter authoritarian affects? This publication brings together more than 50 first-hand accounts of anti-authoritarian movements, activists, artists, and scholars from around the world, focusing on the sensuo
...
The Routledge Handbook of Nonprofit Communication
New York; London: Routledge (2023), xx, 353 pp.
"This handbook brings together multidisciplinary and internationally diverse contributors to provide an overview of theory, research, and practice in the nonprofit and NGO communication field. It is structured in four main parts: the first introduces metatheoretical and multidisciplinary approaches
...
The Social Media Monetisation Playbook
Key Guides
International Media Support (IMS); On.ge (2023), 46 pp.
"This playbook is designed for media managers and journalists who are looking to monetise their social media channels and diversify their income — particularly in countries where English is not the predominant language. It will provide you with practical strategies and tips for creating and moneti
...
Narratives Crossing Boundaries: Storytelling in a Transmedial and Transdisciplinary Context
Bielefeld: transcript Verlag (2023), 280 pp.
"As the dominant narrative forms in the age of media convergence, films and games call for a transmedial perspective in narratology. Games allow a participatory reception of the story, bringing the transgression of the ontological boundary between the narrated world and the world of the recipient in
...
Le guide du marketing d’influence. Le secteur, ses métiers et débouchés; Les influenceurs et leurs projets; Les concepts et vocabulaire de référe
Paris: L'Harmattan, 2e éd., augm. et actual. (2023), 112 pp.
"Lifestyle, voyage, politique, sport, culture : tous les secteurs investissent les espaces publicitaires des sites et confient à de nouveaux ambassadeurs le soin de faire connaître auprès de communautés leurs idées, leurs produits, leurs marques. Des acteurs s'organisent dans ce nouvel écosyst
...
Elevating the Uses of Storytelling Methods Within Indigenous Health Research: A Critical, Participatory Scoping Review
International Journal of Qualitative Methods, volume 22 (2023), 24 pp.
"There is a profoundly troubling history of research being done on Indigenous peoples without regard for their priorities and accompanying calls to decolonize health research. Storytelling methods can privilege Indigenous voices in research. Indigenous people’s knowledge systems have existed for m
...
The Dynamics of Influencer Marketing: A Multidisciplinary Approach
London; New York: Routledge (2023), ix, 210 pp.
"YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own logics, dynamics and different audiences. This book analyses how the users of these social networks, especially those of YouTube and Instagram, become content prescribers, opinion leaders and, by extension, people of influence. What
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