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Media Audience Research: A Guide for Professionals
Key Guidance
New Delhi et al.: Sage, 3rd ed. (2016), xvi, 281 pp.
"This book outlines all the methods for conducting research—both active and passive as well as quantitative and qualitative—in all forms of media, including new media such as the Internet, mobile phones and social media. It explains the ways in which media audiences are measured, understood and
...
Global Media Research: Can We Know Global Audiences? A View from a BBC Perspective
In: The Handbook of Global Media Research
Ingrid Volkmer (ed.)
Hoboken, N.J.: Wiley Blackwell (2012), pp. 40-53
The Handbook of Global Media Research
Hoboken, N.J.: Wiley Blackwell (2012), 554 pp.
"Bringing together the perspectives of more than 40 internationally acclaimed authors, The Handbook of Global Media Research explores competing methodologies in the dynamic field of transnational media and communications, providing valuable insight into research practice in a globalized media landsc
...
Audience Research at the BBC World Service 1932-2010
Participations: Journal of Audience & Reception Studies, volume 8, issue 1 (2011), pp. 75-103
"This article examines the changing ways in which intelligence about the BBC’s international audiences has been gathered and used since the advent of the Empire Service in 1932. It is written from the perspective of a former Head of Audience Research (1982-96) at the BBC World Service. In BBC dome
...
From Mouthpiece to Public Service: Donor Support to Radio Broadcasters in New Democracies
Development in Practice, volume 19, issue 4-5 (2009), pp. 491-503
"State-run broadcasting organisations in the South are usually ill-prepared for their public-service role in new democracies. They are often poorly funded compared to their new, commercial rivals and often still bound by the same ‘rules of the game’ that governed them prior to the democratic era
...
Handbook on Radio and Television Audience Research
Key Guidance
London; New York; Paris: BBC World Service Training Trust;UNICEF;UNESCO, web. ed. with minor corr. (2007), 246 pp.
"This textbook is an excellent introduction to quantitative audience measurement, especially to sampling and designing questionnaires. In addition, qualitative research, data analysis and the follow-up ("how research is used [...] understanding audiences [...] strategic research") are handled as wel
...
Broadcast Management: A Handbook for Asian Broadcasters
Kuala Lumpur: Asia-Pacific Institute for Broadcasting Development (AIBD) (2006), 93 pp.
Transnational Television Worldwide: Towards a New Media Order
London et al.: Tauris (2005), viii, 264 pp.
"This book is the first to offer a global perspective on the unique contemporary media phenomenon of transnational television channels. It is also the first to compare their impact in different regions of the globe. Revealing great richness and diversity across some of the world’s main geocultural
...
IRIN: Evaluation Report
United Nations Office for the Coordination of Humanitarian Affairs (OCHA) (2003), 110 pp.
Reaching Audiences Worldwide: Perspectives of International Broadcasting and Audience Research 2001/2002
Bonn: Conference of International Boradcasters' Audience Research Services (CIBAR);Paragon Verlag (2003), 131 pp.
An Essential Link with Audiences Worldwide: Research for International Broadcasting
Berlin: Vistas;Deutsche Welle (2002), 234 pp.
"This book documents the 16th conference of the international audience research association CIBAR that was held at the Deutsche Welle headquarters. Experienced experts give first-hand accounts of their work and show perspectives for the future." (Back cover)
Give Quality a Better Chance: Management and Evaluation
Aachen: Catholic Media Council (CAMECO) (2002), 63 pp.
Manuel de recherche sur l'audience de la radio e de la télévison
Paris; London; New York: UNESCO;BBC World Service Training Trust;UNICEF (2000), 189 pp.
African Broadcast Cultures: Radio in Transition
Inspiring Practice
Oxford: James Currey Publishers (2000), xvi, 256 pp.
"Radio has played a pivotal role in situations of conflict, crisis, change and development on the African continent. Local radio stations are as important as international broadcasters being both the barometers and agents of change. This text examines African radio broadcast cultures." (Publisher de
...
Global Audiences: Research for Worldwide Broadcasting 1993
London: John Libbey;BBC World Service (1994), 234 pp.
Global Audiences: Research for Worldwide Broadcasting 1994/5
London: John Libbey (1994), 256 pp.
"The International Broadcasting Audience Research Department (IBAR) of the BBC World Service presently commissions representative sample surveys of the adult populations of more than 20 different countries each year. Surveys reported in this compilation published first time in 1993 provide detailed
...
Handbook on Radio and Television Audience Research
Paris: BBC World Service Training Trust;UNESCO;UNICEF (1992), 108 pp.
Mass Communication in Africa
London: Edward Arnold (1983), viii, 159 pp.
"The first half places African mass communications in a broad social context, touching on their history, technology, politics, etc.; the second half consists of three case studies: Zambia, Tanzania and Nigeria. A final chapter discusses roles and controls. The North African countries are not include
...
Press - Radio - Television - Propaganda
International Communication Gazette, volume 14, issue 2 (1968), pp. 74-172
"This edition of the review is entirely devoted to the press, radio and television overseas — Although the documents presented essentially concern East Africa and the references are almost entirely to English-speaking countries, the work as a whole constitutes a valuable contribution to knowledge
...
