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"This guide sets out approaches and tools for public awareness and public education in disaster risk reduction already widely in use by National Societies. It pulls together a range of research on risk communications and public education for behaviour change, and practitioners’ own discoveries in ... more
"L’atteinte des objectifs de sécurité alimentaire, de nutrition et d’égalité entre les hommes et les femmes passe par l’application d’approches de développement visant à donner aux communautés rurales l’occasion de participer et de prendre en main leur futur. Parmi les nombreuses ap ... more
"This guide is designed for development practitioners in donor organizations, governments, and civil society, who are setting up capacity-building programs for promoting sustainable accountability and governance reform. A conceptual framework for communication and accountability provides trainers wi ... more
"This document is not intended as a blueprint for creating communications campaigns, but offers a way of thinking about campaigns from a strategic marketing and communications perspective." (Introduction)
"This manual was written for experienced and novice advocates alike who are eager to use state of the art technology techniques to challenge old policies and create new ones that will enhance the quality of life and access to opportunity for everyone. The case studies, resources, tips, and best prac ... more
"The aim of this book is to share stories and learning from alliance-based efforts to improve employment standards for workers, primarily women in export-orientated supply chains. These stories are about people and their organisations building more powerful and effective ways to get their voices hea ... more
"The guide is divided into 7 sections. Each section explores a different aspect of working with the media on gender and education issues, starting with looking at education campaigning in general before focusing on gender issues in education, and the role of advocacy and the media. You will find pra ... more
"En este cuadernillo, el objetivo es profundizar y explorar el concepto de información a partir de su reflexión en tanto proceso comunicacional. Por esta razón, los contenidos aquí desarrollados se articulan con los abordados en los cuadernillos 1 y 2 y están organizados en cuatro capítulos: E ... more
"Section 1 focuses on campaign strategies. Mats Abrahamsson, a former Greenpeace campaign coordinator and founder of the Swedish consultancy Selene, shows you: how to develop a strategic framework for campaigning that helps campaigners choose the activities that can best meet their objectives and av ... more
"This toolkit is divided into two key sections. Section One - defines the conceptual issues on gender and media advocacy; looks at why the media should be a focus of gender and feminist activism; highlights the key issues for gender and media advocacy using the findings of the Global Media Monitorin ... more
"Written for the new campaigner and the experienced communicator alike, this is a comprehensive and systematic exploration of what works in campaigning, and a practical how-to guide for using principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from an ... more
"This guide profiles public campaigns from around the world that have already proved their positive impact on the public, including communications on energy savings, water and air pollution, waste management, and natural resources' shortage. The guide is a first step towards the development of an in ... more
"Als Beispiel einer Kampagne habe ich einen Wahlkampf genommen, da Wahlkämpfe gegenüber anderen Kampagnen in aller Regel zwei zusätzliche Komponenten aufweisen: Personalisierung. Zwar ist der Spitzenkandidat für eine Partei, was auch BrentSpar für die Anti-Shell-Kampagne von Greenpeace gewesen ... more
"Entre jóvenes. Comunicación y VIH desarrolla estrategias para jóvenes preocupados por dos derechos que les son propios: el derecho a la comunicación y el derecho a la salud. Entre jóvenes. Comunicación y VIH es el resultado del desafío de abrir espacios y construir redes que fortalezcan la p ... more
"This study, ‘Media Operations during SALW Control Interventions’ attempts to encapsulate best practices for dealing with mass media outlets when implementing SALW [Small arms and light weapons] control projects. It draws on a number of communication and media operation’s studies, but draws it ... more