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Journals
Output Type
Systematic Review of the Effectiveness of Mass Media Interventions for Child Survival in Low- and Middle-Income Countries
Journal of Health Communication, volume 19, issue suppl. 1 (2014), pp. 190-215
"Through a systematic review of the literature, this article summarizes and evaluates evidence for the effectiveness of mass media interventions for child survival. To be included, studies had to describe a mass media intervention; address a child survival health topic; present quantitative data fro
...
Perception Management: Deterring Potential Migrants Through Information Campaigns
Global Media and Communication, volume 10, issue 3 (2014), pp. 303-318
"How are images used in the aim of governing migration? This article probes this question through the example of the International Organization for Migration’s (IOM) information campaigns (ICs) in Cameroon, through which it seeks to ‘manage the perception’ of potential illegal(ized) migrants t
...
Evaluation Theory, Models, and Applications
Deep Insights
San Francisco: Jossey-Bass, 2nd ed. (2014), xxxiii, 766 pp.
"The book begins with an overview of the evaluation field and program evaluation standards, and proceeds to cover the most widely used evaluation approaches. With new evaluation designs and the inclusion of the latest literature from the field, this second edition is an essential update for professi
...
Acciones para una buena comunicación en campañas electorales: Manual de marketing y comunicación política
Buenos Aires: Konrad-Adenauer-Stiftung (KAS); Asociación Civil Estudios Populares (ACEP), 2a ed., corr. y aument. (2013), 259 pp.
"Este manual guarda dos características fundamentales. Por un lado, no es una simple sumatoria de capítulos aislados, sino que se trata de conceptos compartidos por un equipo que viene cooperando tanto en capacitaciones como en consultorías, de modo que es un todo integrado. Por otro lado, todos
...
Social Change Anytime Everywhere: How to Implement Online Multichannel Strategies to Spark Advocacy, Raise Money, and Engage Your Community
New York, NY: Wiley (2013), xxiv, 230 pp.
Pathways for Change: 10 Theories to Inform Advocacy and Policy Change Efforts
Center for Evaluation Innovation (2013), 30 pp.
"This brief lays out 10 theories grounded in diverse disciplines and worldviews that have relevance to the world of advocacy and policy change. These theories can help to untangle beliefs and assumptions about the inner workings of the policy making process and identify causal connections supported
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Edutainment: Using Stories and Media for Social Action and Behaviour Change
Key Guides
Johannesburg: Soul City Institute (2013), 141 pp.
"This manual is for media practitioners and social activists who wish to use the power of entertainment and mass media to promote health, human rights and social justice. Drawing on successful stories and case studies from Africa and elsewhere, this manual aims to inspire, give fresh ideas and share
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Le plaidoyer associatif
Marseille: Panos Europe (2013), 51 pp.
"Le plaidoyer est souvent associé à une logique de confrontation, proche en cela des luttes syndicales et des mouvements sociaux. Il est vrai qu’un « plaidoyeur » – c’est ainsi que nous nommerons la personne en charge de développer un plaidoyer – se trouve souvent en position de contest
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Public Communication Campaigns
Thousand Oaks et al.: Sage, 4th ed. (2013), xiii, 376 pp.
"In this fully revised and expanded Fourth Edition, Ronald E. Rice and Charles K. Atkin provide readers with a comprehensive, up-to-date look into the field of public communication campaigns. Updated to reflect the latest theories and research, this text extends coverage to new areas, including sun
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Media Interventions
New York et al.: Peter Lang (2013), xvi, 430 pp.
"This collection of essays, the first book-length treatment of its kind, explicates the concept of «media interventions», which are herein defined as activities and projects that secure, exercise, challenge or acquire media power for tactical and strategic action. Drawing on insights from media, c
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The Celebritization of Human Trafficking
Boston: New Englanf Law (2013), 38 pp.
"Celebrities now regularly engage with human trafficking policy and practice. A “sexy” topic, human trafficking is not only susceptible to alluring, fetishistic, and voyeuristic narratives, but plays into the celebrity-as-rescuer-of-the-victim ideal that receives a huge amount of attention from
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Oxfam's Grow Campaign: Mid Point External Evaluation
Owl RE (2013), 87 pp.
"On 1 June 2011, Oxfam launched the GROW campaign to tackle food injustice and build a better food system. The GROW campaign is broad and diverse, operating at national, regional and international levels, across 4 thematic areas – land, investment in small-scale agriculture, climate change and foo
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Communications for Change: How to Use Text Messaging as an Effective Behavior Change Campaigning Tool
FrontlineSMS; Text to Change (2012), 7 pp.
"Getting SMS campaigns right is not simple. The right content, delivered at the right time in the right context, is critical. Adding the right kind of interaction to campaigns can make them more engaging, and increase their power in encouraging positive change. Positive behavior change campaigns sho
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KONY 2012, Military Humanitarianism, and the Magic of Occult Economies
Africa Spectrum, volume 47, issue 2-3 (2012), pp. 127-135
"The global success of the film KONY 2012 by Invisible Children, Inc., manifests far greater magical powers than those of Joseph Kony and his ruthless Lord’s Resistance Army, which it portrays. The most prominent feature of the Invisible Children lobby is the making and constant remaking of a mast
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"This tool is used to assess the SBCC knowledge and competence of individuals and how successful a specific training has been for them. Individuals about to take an SBCC training fill in the pre-assessment provided in this document, then fill in the post-assessment right after completing the trainin
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