"Winner of the 2019 Robert Picard Book Award, the Handbook of Media Management and Economics has become a required reference for students, professors, policy makers and industry practitioners. The volume was developed around two primary objectives: assessing the state of knowledge for the key topics
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in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directions. The Handbook's chapters are organized into parts addressing the theoretical components, key issues, analytical tools, and future directions for research. With its unparalleled breadth of content from expert authors, the Handbook provides background knowledge of the various theoretical dimensions and historical paradigms, and establishes the direction for the next phases of research in this evolving arena of study. Updates include the rise of mobile and social media, globalization, audience fragmentation and big data." (Publisher description)
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"Journalist fellow Michael Leitner takes a deep dive into media organisations who already use data to efficiently acquire, engage and furthermore keep subscribers. Do we need automated paywalls, and what data do we need to use to keep readers interested? Key Insights: Dynamic paywalls are no silver
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bullet solution; If you want to keep your subscribers, watch their behaviour; Predicting churn is easy, preventing it is hard; Privacy regulation adds a big question mark; New players focus on acquisition, first movers bet on retention; Don’t try to hit everything with the machine-learning hammer; Know who, what, and why you’re tracking; The newsroom needs to understand your goals and metrics; Create flexible structures, so everybody can participate; Content is still king over software and tech strategy." (Publisher description)
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"The growing trend of non-profit journalism has received much attention of late, but this report takes a unique look at how non-profit funding is affecting journalism in the Global South. Amidst the collapse of traditional business models for news organizations, funding from philanthropic foundation
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s may be critical for the survival of independence, in-depth news – especially in environments where news independence is also threatened. But the report also points to the risk that non-profit funding may carry its own threats for independence journalism. The report offers insights into how such non-profit funding can help to sustain news reporting, while ensuring that the independence of the press is respected." (CIMA website)
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"This report looks at ten factors that have altered the media marketplace and that pose challenges to national and local news producers and their sources of revenue. They include ways in which governments interfere in media markets; changes in the structure of news distribution and audience behavior
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; and the way these changes have transformed how advertising media is bought, sold, and distributed. It then examines the key engagement metrics taken from a sampling of media development partner organizations to offer thoughts on how well these news producers are prepared to compete for audiences and revenue. Finally, it offers thoughts about the implications of these issues for media development organizations." (Introduction, page 2)
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"Visualizing thought processes can help break down complex problems. It empowers teams and staff to build on one another's ideas, fosters collaboration, jump-starts co-creation and boosts innovation. This book will help brush aside misconceptions that may have prevented you using these techniques in
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your workplace. You don't need Van Gogh's artistic talent or Einstein's intelligence to harness the power of visual thinking and make your company more successful. With the right mindset and the simple skills this book provides you the skills to develop your own signature and style and start generating change by integrating visual communication into your business setting." (Back cover)
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"To understand the changes brought about by a project or programme it is first necessary to understand what the original situation was. This is known as the baseline. Baselines can range from simple data collection exercises through to large, expensive surveys. They are an important part of many M&E
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systems. Baselines are normally carried out at or near to the start of a project or programme." (Introduction)
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"L’auteure considère que des stratégies d’acteurs sont observables au coeur de la filière en construction de l’information en ligne et qu’il existe une redéfinition des rôles autour de la production, de la diffusion et de la consommation de l’information en ligne. L’ouvrage envisage
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ces stratégies d’acteurs comme participant à une reconfiguration de l’espace médiatique numérique, avec des éditeurs de presse qui tâtonnent dans leur positionnement, des autoéditeurs orignaux dans leur démarche mais qui peinent à trouver un modèle économique viable et des infomédiaires, dominé par les portails, aux stratégies relativement offensives. Le terrain investi est celui de l’Afrique de l’Ouest francophone en l’occurrence le Burkina Faso, la Côte d’Ivoire et le Sénégal. Grâce aux travaux universitaires existants et à une démarche empirique éprouvée, l’auteure présente les spécificités des médias en ligne africains parfois éloignées des références reconnues dans le domaine." (Dos de couverture)
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"The accelerating digitalisation of the media landscape has released enormous forces of change in the Nordic advertising markets. The overall impression from the results of this study is that the sweeping changes digitalisation is bringing about are not just undermining the business model on which t
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he majority of commercially financed media companies in the Nordic countries have based their journalistic operations, they are also making it more difficult for the same companies to find a sustainable business model in a digital environment. The battle for advertising revenue is now an unfair fight. Media companies at the national and local level are finding it increasingly difficult to compete with the advertising solutions that global digital actors such as Google and Facebook are bringing to the market. The latter are not just more sophisticated than the domestic alternatives, they are also significantly cheaper. The results of this study indicate unequivocally that the differences in competitiveness between Nordic and non-Nordic advertising platforms will be exacerbated as digital advertising investments grow." (Executive summary)
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"The research in these pages covers the theory around multistakeholder participation in Internet governance through a review of relevant literature. It also analyses case studies from Kenya to Brazil, South Korea, and the Internet Governance Forum (IGF), which illustrate how multistakeholder approac
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hes to Internet governance are applied in practice in diverse places and on different issues. In two of these cases, the outcome had legal repercussions that advanced the role of the Internet in terms of respect for rights; in the other two, the impact was positive for wider norms and processes." (Foreword, page 6)
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"Die neuere Journalismusentwicklung in Deutschland ist nicht nur von Krisensymptomen wie Glaubwürdigkeitsverlusten, der Erosion herkömmlicher Geschäftsmodelle, Stellenabbau und einer Prekarisierung des Berufs gekennzeichnet. Als positive Momente lassen sich neue Journalismusformen infolge der Dig
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italisierung, eine verstärkte Rechercheorientierung sowie neue crossmediale Formen der journalistischen Zusammenarbeit beobachten. An allen drei Phänomenen hat Correctiv Anteil, ein 2014 in Essen und Berlin gegründetes sogenanntes Recherchezentrum, das sich gemeinnützigen Journalismus zum Nutzen der Gesellschaft zum Ziel gesetzt hat und dessen Arbeit derzeit hauptsächlich durch Stiftungen möglich gemacht wird. Der Beitrag, der methodisch u. a. auf Leitfadeninterviews und Redaktionsbeobachtungen beruht, beschreibt das Ethos und die Arbeitsweise von Correctiv. Der Schwerpunkt liegt auf dem neuartigen Modell einer nichtexklusiven Zusammenarbeit mit ausgewählten Medien. Damit will Correctiv Reichweite in die Gesellschaft hinein erzielen. Abschließend wird die neuere Entwicklung des Recherchezentrums, insbesondere das Fact-Checking im Auftrag von Facebook, problematisiert." (Abstract)
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"Journalists in many countries are experimenting with how to build trust and engage with audiences, and our report examines their efforts. In our study we profile organizations that are working to build bridges with their readers, viewers and listeners and deliver relevant news to local audiences. W
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e surveyed 17 organizations and conducted interviews with representatives of 15 organizations, one of which chose to remain anonymous. Among others we spoke to Chequeado in Argentina, GroundUp in South Africa, Raseef 22 in the Middle East, 263 Chat in Zimbabwe, Krautreporter and Correct!v in Germany, as well as Bristol Cable in the UK [...] Although the groups we surveyed are concerned by the broader phenomena of falling trust in media and media credibility, they are also, by necessity, focused on immediate fixes important to their organizations and readerships. Some believe that media credibility depends on engagement with readers. Some place more emphasis on journalism practices, including audience engagement, ethical standards and news gathering practices. The outlets we profiled use digital technology to communicate with audiences. Some also involve their readers in sourcing and sometimes verifying information. Some conduct focus groups and online surveys. Responding to comments online is part of their engagement efforts. Readers appreciate investigative reporting as well as stories that touch on their daily lives [...] There seems to be a tradeoff between audience size and the quality of content produced. Some groups with large followings (Hivisasa and 263Chat) promote headlines and short snippets rather than carrying out deep investigative reporting [...] Several groups said their audience is different from what their founders had originally expected. The reach of the outlets we surveyed is generally not as diverse as they had hoped. Their audiences tend to be educated and urban and, in some cases, include large diaspora communities. The outlets largely cater to niche audiences, but they have broader reach through their online presence and national influence when their stories are picked up by legacy media or other outlets." (https://gijn.org, accessed: June 8, 2018)
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"Our study focuses on Sesame Street and sets out to examine how Sesame Workshop, as a ‘nonprofit’ organization targeting children, has been able to continuously transform and make itself relevant in a predominantly commercial children’s television landscape dominated by transnational ownership
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structures. The analysis includes an investigation of Sesame Workshop’s mission statements, organizational structure, annual fiscal reports, promotional material and other written sources from the 1970s to the 2010s. We focus on the Workshop’s own arguments and reasons for why their ‘non-profit’ status was, and still is, better at taking care of children’s interests than the for-profit companies. These understandings are held up against the, at times, very commercial logic guiding the workshop’s business model, and analysed within the economic and political context of children’s television in the United States and the Workshop’s key international target markets. Our theoretical framework draws upon insights from work on political economy and children’s media and comparative media systems." (Abstract)
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"The main finding of this study is that digital media entrepreneurs are deeply transforming the way that journalism is conducted and consumed in Latin America. They are not just producing news — they are generators of change, promoting better laws, defending human rights, exposing corruption, and
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fighting abuses of power. They are driven to produce independent news in countries that are highly politically polarized — and some of them are paying a high price for it [...] Nearly half the journalists interviewed for this study reported threats and physical attacks in response to their coverage. More than 20% of the founders and directors we interviewed admitted that they avoided covering certain topics, people, and institutions because of threats and intimidation. Others face punitive lawsuits, cyber-attacks, never-ending audits, and the loss of advertising revenues in retaliation for their coverage. Digital natives in Latin America have an even more important role to play than their counterparts in the over-saturated media markets of the developed world. News ownership is highly concentrated in these countries, and government advertising is frequently used to reward compliant media outlets. Even in the face of these legal, financial, and physical threats, entrepreneurial journalists are building sustainable businesses around quality journalism. The advent of social media and easy-to-use web design tools has made it possible to launch a digital media venture almost entirely on sweat equity. More than 70% of the ventures in this study started with less than $10,000, and more than 10% of those now bring in at least a half million dollars a year in revenues. After analyzing data on traffic, finances, revenue sources, staffing, and years in business, we identified four distinct tiers of business development. Diversified revenue was key to success, especially in the mid tiers, and we found more than 15 distinct revenue sources, including events, training, membership, crowdfunding, and native advertising. More than 65% reported they were earning revenue in at least three ways. In the top tier, where audiences reach more than 20 million visits per month, advertising is the top revenue source, but not the only one. In the mid ranges, there is no dominant business model and diversified revenue sources that combine advertising with audience-driven sources, such as events and crowdfunding, are crucial for sustainability. When we analyzed the lower tiers, we found lots of opportunities for improvement. Despite their dedication to quality journalism, more than 30% brought in less than $10,000 in total revenues in 2016. Broadly speaking, we found two paths to growing these businesses: building audience to drive traffic and advertising, or leveraging the loyalty of the audience to inspire micro-donations and the 15 other ways they are making money." (Executive summary, pages 6-8)
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"Ein verschärfter Wettbewerb im Internet und kurze Innovationszyklen fordern den Journalismus heraus. Rinsdorf zeigt, wie man erfolgreich digitale redaktionelle Strategien entwickelt. Er führt durch den gesamten Prozess: von der Analyse über die Entwicklung strategischer Szenarien und das Design
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von Geschäftsmodellen bis hin zur Konzeption von neuen Medienprodukten." (Verlagsbeschreibung)
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"A Theory of Change approach to planning and evaluation is increasingly being considered essential practice within social development. Theories of Change can be developed in many ways. Common elements include an articulation of how change happens in a particular context, clarification of an organisa
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tion’s role in contributing to change, and the definition and testing of critical assumptions." (Page 1)
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"The purpose of this companion guidance is to provide practical and hands-on technical guidance on developing a theory of change as an integral part of the United Nations Development Assistance Framework (UNDAF) process. It should be read as a complement to the 2017 UNDAF Guidance and relates closel
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y to the other seven companion guidance papers on programming principles, the UN Vision 2030, the Common Country Analysis (CCA), communications and advocacy, capacity development, monitoring and evaluation, and funding to financing. A theory of change is a method that explains how a given intervention, or set of interventions, are expected to lead to a specific development change, drawing on a causal analysis based on available evidence. In the UNDAF context, a thorough theory of change helps guide the development of sound and evidence-based programme strategies, with assumptions and risks clearly analysed and spelled out." (Introduction)
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"Models for theories of change vary widely as do how they are used. What constitutes a good or robust theory of change has not been discussed much. This article sets out and discusses criteria for robust theories of change. As well, it discusses how these criteria can be used to undertake a vigorous
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assessment of a theory of change. A solid analysis of a theory of change can be extremely useful, both for designing or assessing the designs of an intervention as well as for the design of monitoring regimes and evaluations. The article concludes with a discussion about carrying out a theory of change analysis and an example." (Abstract)
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