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Language
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Countries
Authors & Publishers
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Publication Years
Methods applied
Journals
Output Type
The Counter-Narrative Monitoring & Evaluation Handbook
London: Institute for Strategic Dialogue (ISD) (2016), 55 pp.
"The aim of this handbook is to provide civil society campaigners with the knowledge and skills they need to undertake high quality counter-narrative campaign evaluations. It presents model frameworks and case studies of successful counter-narrative M&E, as well as a range of useful tools and resour
...
Social Sector Communication in India: Concepts, Practices, and Case Studies
Los Angeles et al.: Sage (2016), xvi, 268 pp.
"Social sector communication helps address issues by influencing policy and can be used to bring about desired behavioral change among the targeted public. This book not only highlights the theoretical underpinnings, practice, and skill of social sector communications in India, but also provides an
...
Story Money Impact: Funding Media for Social Change
New York; London: Routledge (2016), xiii, 256 pp.
"Today, social-issues storytellers are sharpening their craft, while funders with finite resources focus on reach, and strategic innovators bring more robust evaluation tools. Friesen illuminates the spark at the core of these three pursuits. Structured around stories from the front lines, Story Mon
...
Video ist King! Erfolgreiches Online-Marketing mit YouTube
Bonn: Rheinwerk (2016), 490 pp.
"Follow Me Around", "Haul" und "Vlog"? Verstehen Sie, wovon hier die Rede ist? YouTube boomt. Und wenn auch Sie Webvideos nutzen und zum festen Bestandteil Ihrer Online-Marketing-Aktivitäten machen wollen, dann sollten Sie unbedingt dieses Buch lesen. Egal ob Sie YouTube für eigene Kanäle einsetz
...
The Role and Usage of Apps and Instant Messaging in Religious Mass Events
International Journal of Religious Tourism and Pilgrimage, volume 4, issue 3 (2016), pp. 29-42
"In the religious sector, for centuries, pilgrimages have been a clear example of mass events of a spiritual nature. Due to globalization and increased mobility, recent times have seen the multiplication of international events without a fixed location: Taizé encounters, Kumbh Mela (India), and Wor
...
Manual básico de video para la comunicación y el periodismo de ciencia
Key Guides
México, DF: Sociedad Mexicana para la Divulgación de la Ciencia y la Técnica (2016), 73 pp.
"Los científicos, comunicadores y periodistas científicos necesitamos ampliar nuestros espacios de comunicación y explorar las nuevas posibilidades que nos ofrecen tecnologías como el video para compartir nuestro quehacer aprovechando las posibilidades que tenemos al alcance, como nuestro teléf
...
Storytelling for Sustainability: A Guide
Embedding Project (2016), 27 pp.
"The survey shows that the vast majority of South African nonprofit organisations are seeing positive benefits through using social media. This is despite the fact that more than 80% of NPOs do not allocate a budget for social media, close to 50% said that staff lacked the expertise to manage social
...
Advocacy for Development: Effectiveness, Monitoring and Evaluation
Wageningen University (2016), 94 pp.
"Monitoring and evaluation of advocacy for development is an emerging field. Many civil society organisations, donors and evaluators are now involved with advocacy. Questions of how to understand and assess programmes are urgent. This e-book seeks to contribute to practical capacity on this front on
...
Media Collaboration Toolkit for Child Helplines
Amsterdam: Child Helpline International (2016), 41 pp.
"Without the support of media partners, child helplines miss the chance to tell the story of their work. Without child helplines, media partners fail to gain the full picture of the realities children and youth face every day. The Media Collaboration Toolkit aims to enhance collaborative synergies b
...
Evaluating Behavior Change in International Development Operations: A New Framework
Washington, DC: World Bank (2016), ix, 78 pp.
"This paper on behavior change constitutes one of two methodology papers (the other being on service delivery) that establish a new lens through which to understand the World Bank’s portfolio in IEG (Independent Evaluation Group) evaluations. The paper outlines the economic and psychosocial theori
...
Polio Communications Global Guide: Enduring Outbreak
Geneva: Global Polio Eradication Initiative (2016), 42 pp.
"The first step of addressing an Enduring Outbreak is conducting a systematic analysis of the root causes of the failure to interrupt polio transmission. Social, epidemiological, and campaign data and information should be aggregated and organised for analysis." (Page 2)
Celebrity Humanitarianism and North-South Relations: Politics, Place and Power
London; New York: Routledge (2016), xv, 239 pp.
"This book examines what the diverse roster of celebrity humanitarians are actually doing in and across North and South contexts. Celebrity humanitarianism is an effective lens for viewing the multiple and diverse relationships that constitute the links between North and South. New empirical finding
...
Comunicación y marketing político: Guía práctica para ser elegido y gobernar con excelente reputación
Key Guides
Bogotá: Konrad-Adenauer-Stiftung (KAS); Centro de Análisis y Entrenamiento Político (CAEP), 7nd ed. (2016), 334 pp.
"Desde su primera edición en el año 2005, la presente obra ha servido como guía práctica para acompañar a los candidatos y sus asesores durante todo el proceso electoral y hoy en día sigue ofreciendo valiosas herramientas tanto tradicionales como también relacionadas con las nuevas tecnologí
...
Strategic Communication for Non-Profit Organisations: Challenges and Alternative Approaches
Wilmington, Delaware; Malaga: Vernon Press (2016), 308 pp.
"The aim of the present book is to offer an overview and report on Strategic Communication for Non-Profit-Organisations and the Challenges and Alternative Approaches. Considering the assumption that a key principle of strategic communication is the achievement of organisational goals, the majority o
...
Storytelling Handbook: The Basics of Storytelling
Key Guides
Smithsonian Institution; Museweb Foundation (2016), 13 pp.
"This handbook will guide you in telling the stories of your community. This handbook is full of information about the basics of storytelling. Rules, story structure, and three important elements of a story that keep the narrative moving." (Page 2)
The Impact of Behaviour Change Communication on the Use of Insecticide Treated Nets: A Secondary Analysis of Ten Post-Campaign Surveys from Nigeria
Malaria Journal, volume 15, issue 422 (2016), 16 pp.
"Mass distribution campaigns of insecticide-treated nets for malaria prevention are usually accompanied by intensive behaviour change communication (BCC) to encourage hanging and use of nets. However, data on the effectiveness of these communication efforts are scarce. In preparation for the next ro
...
Storytelling: Digital - Multimedial - Social. Formen und Praxis für PR, Marketing, TV, Game und Social Media
München: Hanser (2016), xvi, 286 pp.
»Wer Storytelling beherrscht, erreicht und fasziniert Menschen«, leitet Content-Experte Klaus Eck sein Vorwort zum Buch ein. »Die Theorie der Content Creation ist für die meisten Kommunikationsprofis kein Problem mehr. Doch was fehlt, sind die Umsetzung, die Ideen, die richtigen Tools. Genau an
...
The Handbook of International Crisis Communication Research
Chichester: Wiley Blackwell (2016), xix, 525 pp.
"The Handbook of International Crisis Communication Research articulates a broader understanding of crisis communication, discussing the theoretical, methodological, and practical implications of domestic and transnational crises, featuring the work of global scholars from a range of sub-disciplines
...
Storytelling and Education in the Digital Age: Experiences and Criticisms
Berlin: Peter Lang (2016), 191 pp.
"While the importance of the role of storytelling can hardly be overestimated, the impact of digitalization on this role is more ambivalent. In this second book-length publication of the programme Media and Education in the Digital Age – MEDA, the authors take a critical stance towards the alleged
...
