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Countries / Regions
Authors & Publishers
Media focus
Publication Years
Methods applied
Journals
Output Type
Voces con propósito: Manual de estrategias de comunicación para el desarrollo y el cambio social. Módulo del participante
Key Guides
Barranquilla: Editorial Universidad del Norte; Friedrich-Ebert-Stiftung (FES) (2024), xiv, 76 pp.
"Este módulo presenta un proceso paso a paso que permitirá a los miembros de las organizaciones, o campañas, interesados en mejorar su visibilidad e impacto, formular estrategias de comunicación efectivas para el cambio social y de comportamiento. Aunque se han desarrollado múltiples modelos de
...
Voces con propósito: Manual de estrategias de comunicación para el desarrollo y el cambio social. Módulo conceptual
Key Guides
Barranquilla: Editorial Universidad del Norte; Friedrich-Ebert-Stiftung (FES) (2024), xvi, 106 pp.
"This toolkit is a step-by-step guide to develop, produce, broadcast, and monitor a social and behavior change (SBC) mass media campaign. The outputs from this creative development process can and should be used to guide the design of additional communication channels in an integrated, mixed-media c
...
Beyond Molotovs: A Visual Handbook of Anti-Authoritarian Strategies
Bielefeld: transcript Verlag (2024), 356 pp.
"Authoritarianism operates on a visceral level rather than relying on arguments. How can we counter authoritarian affects? This publication brings together more than 50 first-hand accounts of anti-authoritarian movements, activists, artists, and scholars from around the world, focusing on the sensuo
...
Manual de Buenas Prácticas de Responsabilidad Social Comunitaria
San José: Universidad de Costa Rica, Centro de Investigación en Comunicación (CICOM) (2024), 87 pp.
"El presente manual representa un importante y valioso esfuerzo por poner el foco en el relacionamiento con comunidades. Surge de una investigación de campo que resume acciones de empresas interesadas en conocer a sus grupos de interés externos y, de manera específica, a las comunidades a quienes
...
Strategic Communication: Campaign Planning
London; New York: Routledge, 3rd ed. (2023), xx, 278 pp.
"Strategic Communication deals with the principles behind strategic communication planning. It covers the professional practice steps involved in researching, planning, writing, evaluating and implementing a communication strategy. This book links strategic communication campaign planning to medium
...
Empowerment Evaluation and Social Justice: Confronting the Culture of Silence
New York; London: Guilford Press (2023), xiv, 171 pp.
"From the founder of empowerment evaluation (EE), a framework uniquely suited to advancing social justice causes, this book explains the theories, principles, and steps of conducting EE from scratch or within a preexisting evaluation or work plan. David M. Fetterman describes how EE enables program
...
The Routledge Handbook of Nonprofit Communication
New York; London: Routledge (2023), xx, 353 pp.
"This handbook brings together multidisciplinary and internationally diverse contributors to provide an overview of theory, research, and practice in the nonprofit and NGO communication field. It is structured in four main parts: the first introduces metatheoretical and multidisciplinary approaches
...
Informe de sistematización de experiencias: Editorial 3600
La Paz: Universidad Católica Boliviana, Master Thesis (2023), 61 pp.
"Este soporte de sistematización revela el conjunto de experiencias a través de las cuales el grupo ha podido construir la estrategia que presenta la Editorial 3600 para cumplir su objetivo de posicionamiento, para ello la narración está redactada en primera persona plural, haciendo referencia a
...
Ongoing Crisis Communication: Planning, Mananging, and Responding
Key Guides
Los Angeles et al.: Sage, 6th ed. (2023), xiv, 287 pp.
"Author W. Timothy Coombs explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation. Ongoing Crisis Communication: Planning, Managing, and Responding, Sixth Edition provides an integrated approach to cri
...
Effective Crisis Communication: Moving from Crisis to Opportunity
Key Guides
Thousand Oaks: Sage, 5th ed. (2023), xv, 248 pp.
"In this fully updated Fifth Edition, three of today's most respected crisis/risk communication scholars provide the latest theory, practice, and innovative approaches for handling crisis. This acclaimed book presents the discourse of renewal as a theory to manage crises effectively. The book provid
...
Le guide du marketing d’influence. Le secteur, ses métiers et débouchés; Les influenceurs et leurs projets; Les concepts et vocabulaire de référe
Paris: L'Harmattan, 2e éd., augm. et actual. (2023), 112 pp.
"Lifestyle, voyage, politique, sport, culture : tous les secteurs investissent les espaces publicitaires des sites et confient à de nouveaux ambassadeurs le soin de faire connaître auprès de communautés leurs idées, leurs produits, leurs marques. Des acteurs s'organisent dans ce nouvel écosyst
...
Write for Rights 2022 Campaign Report
Amnesty International (2023), 62 pp.
"For the twenty-second consecutive year, Write for Rights activities took place across the world. While online actions continued to increase, we also saw a major return to offline events, as Covid 19 restrictions were lifted in most countries. From running marathons in Zimbabwe, to music concerts in
...
Narratives Crossing Boundaries: Storytelling in a Transmedial and Transdisciplinary Context
Bielefeld: transcript Verlag (2023), 280 pp.
"As the dominant narrative forms in the age of media convergence, films and games call for a transmedial perspective in narratology. Games allow a participatory reception of the story, bringing the transgression of the ontological boundary between the narrated world and the world of the recipient in
...
Using Social Media for Health Behavior Change: Technical How-To Guide
Key Guides
FHI 360 (2023), 50 pp.
"This comprehensive guide has four sections taking you through preparations, planning, developing, and implementing to monitoring and evaluating your campaign. We do not expect you to read this document in one sitting, but rather use it as you develop your social media campaign." (How to use this gu
...
Elevating the Uses of Storytelling Methods Within Indigenous Health Research: A Critical, Participatory Scoping Review
International Journal of Qualitative Methods, volume 22 (2023), 24 pp.
"There is a profoundly troubling history of research being done on Indigenous peoples without regard for their priorities and accompanying calls to decolonize health research. Storytelling methods can privilege Indigenous voices in research. Indigenous people’s knowledge systems have existed for m
...
The Dynamics of Influencer Marketing: A Multidisciplinary Approach
London; New York: Routledge (2023), ix, 210 pp.
"YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own logics, dynamics and different audiences. This book analyses how the users of these social networks, especially those of YouTube and Instagram, become content prescribers, opinion leaders and, by extension, people of influence. What
...